Your Guide to Embroidery and Logo Printing

The Basics
Helping Hand
Putting together your first clothing order with your company logo can often be fraught with difficulties, especially without expert advice. Howsafe, industry specialists in logo application have put together this Buyer's Guide so that you the customer can make informed decisions before you part with your hard-earned cash.
Obviously we hope you will give us the opportunity to quote for your requirements, if not we hope you have found our guide useful. If you would like a free quote with no obligation to buy please call Tel (01733) 560669 or click here.

Howsafe uses on-site, state-of-the-art embroidery (one of our new machines pictured above) and printing machinery to provide a superb finish to all logo's. All equipment is agent-serviced and configured to produce optimum quality, not to achieve higher turnover of orders. With multiple machines we are able to cope with fluctuating volumes.
Design Size
As with all artwork, the smaller and simpler the designs is, the easier it is to produce at a lower cost. We find that In most cases, smaller discrete logo's can often be more aesthetically pleasing than bolder designs. The trick of course is to strike a balance between impact and style that successfully projects the image that you are looking for.
Howsafe can apply logos from breast pocket size to backpatch size for the rear of high-visibility garments for example.
What Type of Logo
Choice 1 : Embroidery
Embroidery provides the ultimate permanent finish to your logo. Designs like the ones featured below can be produced for a small one off cost. Embroidery adds texture and feel to your logo. Most logo's can be recreated using embroidery, however some complicated designs, for instance where a logo features a large amount of graduated colours, may not be suitable for the embroidery process. In any case you will need to supply your logo - as always the higher the quality of the logo provided will allow a stitch digitiser to interpret your design giving a superior end result.

Our in-house design team here at Howsafe can
work from quality artwork, but should you be unable to supply this for
any reason we can usually work from good quality printed artwork such
as letterheads or compliment slips. The one-off cost of recreating
your design will be quoted to you, allowing you to decide whether you
wish to proceed. To give you some idea of cost, the average price for
an embroidery disk (one-off charge) is approx £15.00 - £20.00 plus
VAT (below 5000 stitches). The bigger the design, the more it costs.
If you do not have a company logo you can simply choose from one of our range of standard fonts, set-up for designs using standard fonts is totally free of charge.
Once set-up has been completed embroidery is charged per application.
Choice 2: Heat-printed Single Colour Badges
Single colour designs are an extremely tough and durable method of applying your company name onto the front or back of our wide range of garments. Commonly seen mainly on hi-viz garments, heat-printing provides a razor sharp image in a range of colours.
Choice 3: Heat-printed Colour Badges
These colour badges offer a quick and inexpensive method of attaching a multi-colour logo to your garment. With the new state of the art machines and modern inks these badges are incredibly tough and long lasting, although not as hard wearing as embroidery.

Examples above of heat-printed colour badges
Artwork Required for Printed Logo's
If you need your company logo recreating as accurately as possible, you will ideally need some really good artwork, preferably a high-resolution image via email or disk. Your printing or vehicle signwriting suppliers should be able to supply you upon request a suitable file. If you are unsure what to ask for, you should request a vector image EPS (Adobe Illustrator, Corel Draw etc.) or 300dpi Raster file (Windows Bitmap, TIFF or JPEG). If you do not have the above, don't worry, we may be ok with some good quality printed artwork from a brochure or a letterhead.
How Much
Pricing
Pricing in the logo-application industry is generally geared towards larger orders which can significantly reduce the per-garnent cost.
Unlike some of our competitors, Howsafe is happy to handle all sizes of orders and are happy to quote you a fixed price. While costs do come down as quantities increase, purchasers of smaller orders can expect fair pricing rather than being penalised heavily.
Please contact us today for a free no obligation quote by calling (01733) 560669 or click here.
How Many Garments Do I Need?
Quantities
If
you're going to invest in the right kit you need to consider what the
garments are going to be subjected to, how often they will be washed
and how many days of the week they will be worn.
Howsafe stick to tried
and tested good quality products from the top manufacturers; our
company policy is not to go out and source the cheapest products we can
find, but the best quality products that offer great value for money
for the customer. If you're looking for at least a good year of wear
and the garments will be worn during a five day week it is advisable to
go for 5 polo shirts, 2-3 sweat shirts and 2 pairs of trousers.
Deadlines
How Quick?
Delivery times in the industry can vary greatly. We often hear tales of orders taking up to 12 weeks to complete. Even if a supplier can promise speedy turnaround of embroidery or printing you should take into account whether they are able to supply the garments in a timely manner.
Howsafe carries a huge amount of stocks, usually enabling us to complete your off-the-shelf order within ten working days (often quicker), This excludes new orders where artwork approval might be required and orders where special order garments are required. If you need it quicker, let us know and we will see what we can do!
Once we know your exact requirements we will ask you to fill out an embroidery/printing form, this allows us to keep your requirements on file so that next time you order we have your design ready to go.